Crain Communications Enters Cannabis WIth Acquisition of Green Market Report
By Exec Edge Editorial Staff
New York based Green Market Report, launched in 2017, has been acquired by one of the world’s largest and most respected global business media conglomerates, Crain Communications.
Since its inception, Green Market Report has worked to remain the most trusted business news source in cannabis media. Co-founders Debra Borchardt, Cynthia Salarizadeh, and Vincent Pitetti bootstrapped the venture as to not acru significant debt in order to be acquired at this stage.
“Remaining an unbiased, trusted media source in any industry while trying to turn a profit is challenging,” explained co-founder Cynthia Salarizadeh. “But that was our core mission. We are proud that our brand was able to maintain that reputation for the duration in order to be acquired and grow to meet its potential.”
Crain Communications entering cannabis speaks volumes about the direction of the industry. As federal legalization draws closer, more corporations that have remained distanced from cannabis will begin to make investments and acquisitions that position them to take advantage of the newly legal industry.
“I am super excited for the future of Green Market Report. My co-founders Cynthia Salarizadeh and Vince Pitetti helped to create the award-winning website that is Green Market Report. We stayed true to our mission for delivering unbiased, quality journalism. Green Market Report never wavered from giving the cannabis industry the respect it deserved from financial media. Every day we provided original content that won us a 2020 Gold Stevie Award for Website of the year. The team at Crain Communications will help us to grow and expand and I couldn’t be happier.
Green Market Report now has the backing to grow into one of the most powerful cannabis business news sources in the world with its new portfolio at Crain’s.
Michigan based Crain Communications’ journalists, industry experts and business insiders share one vision: to produce stories, communities and platforms that empower our audiences’ success. They deliver business news to more than 78 million people globally. This will now provide a solid network for the growth of Green Market Report.
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