Daniƫlle Cathari's Latest Adidas Collection Adds Styles for the Workplace

Photo credit: Courtesy
Photo credit: Courtesy

From ELLE

When DaniĆ«lle Cathari walks into second-hand stores and spots worn-in, vintage Adidas tracksuits, she see endless possibilities. During her third year as a fashion student at Amsterdam Fashion Institute, Cathari presented a collection complete with deconstructed Adidas tracksuits and posted her designs on Instagram, quickly catching the attention of VFiles, and later Adidas senior vice president Nic Galwayā€”and Adidasā€™ legal team. Adidas couldā€™ve taken legal action, but instead, brought Cathari on as a collaborator. The result? Three fast-selling collections of iconic Adidas styles remixed into hyper-feminine silhouettes...and Kendall Jenner as model and muse.

Today, July 15, marks the fourth chapter of Cathari and Adidasā€™ love story with a 23-piece collection of her signature deconstructed styles, only this time Cathari is designing ā€œstreetwear, but more 'grown up,' for both women and men.

ā€œI wanted to evolve the concept of deconstruction that is always a big influence for me, and also expand the range into slightly more mature silhouettes,ā€ Cathari tells ELLE.com. ā€œIt was also important to us that this time we had unisex sizing options for the guys as there was a lot of interest from them with the first collection.ā€

Photo credit: Courtesy
Photo credit: Courtesy

While the collection focuses on ā€œcommunicating the concept of work from home dressing,ā€ Cathariā€™s designs are ones youā€™ll want to show off. The '90s-reminiscent Firebird tracksuit is now a more pared down version of the wide-leg iteration she introduced in her debut collection and made of smooth, recycled tricot fabric. An asymmetrical Adidasā€™ three-stripe tape finishes the relaxed fit. As for workwear, Cathari solved our problems with a boxy blazer and loose-fitting trousers and shorts created with soft pique fabric. Unlike her first colorful drop, Cathariā€™s fourth Adidas collection is cut in muted, washed tones, including ā€œsoft visionā€ā€”a light mauve shadeā€”ā€running white,ā€ black, and gray, save for a pop of orange and red.

Photo credit: Courtesy
Photo credit: Courtesy

While Kendall Jenner serves as the muse for this collection, the love isn't one-sided. ā€œSheā€™s so talented, but even beyond that she is the sweetest," Jenner gushes about Cathari. "Iā€™ve always really resonated with a lot of the same inspirations and references as herā€”the contrast between masculine and feminine, baggy and tight, old-school and modern." Adds the model, "She knows exactly whatā€™s relevant for today, how we want to dress, and I think thatā€™s why people have been so excited about her collections with Originals.ā€

Photo credit: Courtesy
Photo credit: Courtesy

Also exciting people? The chance to dress a little like Jenner, whose street style looks inspired the collection. ā€œWhen designing I thought about Kendallā€™s lifestyleā€”off-duty at fashion week, going to meetings and then straight to see friends, constantly traveling and at events, and having an outfit for every moment,ā€ Cathari said. ā€œI think thereā€™s a way to dress for work but still in a cool, young way and I wanted to give a new kind of dressing option for that scenario with this collection.ā€

The full Danielle Cathari x Adidas collection is available now on adidas.com. Shop some of our favorite pieces below.

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