Insider Buying: Asana Inc's President, CEO, & Chair, 10% Owner Dustin Moskovitz Acquires ...

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On September 11, 2023, Dustin Moskovitz, President, CEO, & Chair, and 10% Owner of Asana Inc (NYSE:ASAN), made a significant insider purchase of 554,847 shares. This move is noteworthy and deserves a closer look.

Who is Dustin Moskovitz?

Dustin Moskovitz is a renowned entrepreneur and philanthropist, best known as a co-founder of Facebook. He left Facebook in 2008 to co-found Asana, a leading work management platform for teams. As the President, CEO, and Chair of Asana, Moskovitz has been instrumental in guiding the company's vision and strategy. His recent insider buying activity could be a strong signal of his confidence in the company's future prospects.

About Asana Inc

Asana Inc is a web and mobile application designed to help teams organize, track, and manage their work. It provides a platform that allows individuals and teams to plan and manage their tasks and projects. The company's platform is designed to enhance team collaboration and work management. It helps teams orchestrate their work, from small projects to strategic initiatives.

Insider Buying Analysis

Over the past year, the insider has purchased a total of 3,804,846 shares and sold 0 shares. This recent purchase of 554,847 shares is a significant addition to his holdings. The insider's consistent buying activity could be a bullish signal, indicating his belief in the company's growth potential.

Insider Buying: Asana Inc's President, CEO, & Chair, 10% Owner Dustin Moskovitz Acquires 554,847 Shares
Insider Buying: Asana Inc's President, CEO, & Chair, 10% Owner Dustin Moskovitz Acquires 554,847 Shares


The insider transaction history for Asana Inc shows a total of 18 insider buys over the past year, compared to 17 insider sells. This trend suggests a positive sentiment among the company's insiders.

Stock Price and Valuation

On the day of the insider's recent buy, shares of Asana Inc were trading at $20.08, giving the company a market cap of $4.24 billion.

Insider Buying: Asana Inc's President, CEO, & Chair, 10% Owner Dustin Moskovitz Acquires 554,847 Shares
Insider Buying: Asana Inc's President, CEO, & Chair, 10% Owner Dustin Moskovitz Acquires 554,847 Shares


With a GuruFocus Value of $50.60, Asana Inc has a price-to-GF-Value ratio of 0.4, indicating that the stock is significantly undervalued. The GF Value is an intrinsic value estimate developed by GuruFocus, based on historical multiples, a GuruFocus adjustment factor, and future business performance estimates from Morningstar analysts.

The insider's decision to buy at this price could suggest that he believes the stock is undervalued and has significant upside potential. Investors should consider this insider buying activity as a positive signal and may want to take a closer look at Asana Inc.

This article first appeared on GuruFocus.

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