AMC slashes popcorn prices by 50% for National Popcorn Day

Yahoo Finance Live anchors discuss AMC slashing the price of popcorn by 50% for National Popcorn Day.

Video Transcript

[AUDIO LOGO]

BRAD SMITH: Also here, AMC cooking up a new tactic to drive traffic, offering a 50% discount on popcorn to celebrate National Popcorn Day tomorrow. National Popcorn Day is tomorrow. And so AMC guests at all of its US locations, they're going to be able to take advantage of some of these deals here.

I was taking a look at AMC shares. It's actually one of the trending stocks on our Yahoo Finance platform today. It's up by about 1.2%. We'll round that off too. But just more on the deal if people are looking to take advantage of it.

JARED BLIKRE: I'll take a few-- I'll take a few details.

BRAD SMITH: I don't like popcorn, so I'm just going to--

JARED BLIKRE: Really? I love popcorn. I love a good gimmick. I haven't been to the movies in forever. I need to see "Avatar 2." I got-- things are stacking up here. I might go to the movies tomorrow evening.

BRAD SMITH: I do still need to see "Avatar 2." So if you're looking for a partner to see "Avatar 2," I am--

JARED BLIKRE: We have a movie theater right here.

BRAD SMITH: Yeah, it's right around the corner. The details, for the people who are interested though, Stubs members, they get a free refill on the purchase of large popcorn. A-List members, because that's where they're trying to get people more into the system there, they're going to receive a free upsize on popcorn, fountain soda purchases as well there. But this another effort to drive even more of that traffic into AMC theaters.