- Barrons.com•17 minutes ago
Shares of Alphabet (GOOGL) are down $5.47, or 0.7%, at $805.26, after Wedbush’s James Dix late yesterday initiated coverage of the stock with an Underperform rating, arguing that fundamental change is coming to the market for advertising that could diminish the value of Alphabet’s main Google division’s ad technologies. Dix points to the primary traditional reason for Google’s appeal to advertisers: "Paid search monetizes better than other digital media because its traffic is a good proxy for “self-identified consumers.” But he thinks a variety of things, including advertising-blocking software, constitute an emerging phenomenon he dubs the “The Four Horsemen of the Search Apocalypse,” which also includes Amazon.com's (AMZN) rising prominence in commerce, all of which could substantially undercut Google’s value: The Four Horsemen of the Search Apocalypse: self-identified consumers, consumer control of IP-delivered ads, payments innovation, and attention markets.
- Associated Press•45 minutes ago
Nougat, Google's latest update of its Android smartphone software, isn't particularly flashy; you might not even notice what's different about it at first. But it offers a number of practical time-saving ...
Alphabet Inc. (GOOG)
NasdaqGS - NasdaqGS Real Time Price. Currency in USD
|Bid||777.54 x 100|
|Ask||777.92 x 100|
|Day's Range||775.00 - 779.74|
|52wk Range||599.85 - 789.87|
|1y Target Est||N/A|
Trade prices are not sourced from all markets
|P/E Ratio (ttm)||30.17|
|Avg Vol (3m)||1,336,429|
|Dividend & Yield||N/A (N/A)|