TJX - The TJX Companies, Inc.

NYSE - NYSE Delayed Price. Currency in USD
54.81
-1.65 (-2.92%)
At close: 4:02PM EDT

54.50 -0.31 (-0.57%)
After hours: 6:20PM EDT

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Previous Close56.46
Open56.64
Bid54.76 x 1100
Ask54.82 x 1200
Day's Range54.73 - 56.68
52 Week Range41.49 - 57.31
Volume6,131,451
Avg. Volume6,032,918
Market Cap66.485B
Beta (3Y Monthly)0.85
PE Ratio (TTM)22.17
EPS (TTM)2.47
Earnings DateNov 18, 2019 - Nov 22, 2019
Forward Dividend & Yield0.92 (1.63%)
Ex-Dividend Date2019-08-14
1y Target Est59.86
Trade prices are not sourced from all markets
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    Tariffs will be a positive for these retailers, according to UBS analysts

    Tariffs will have a positive impact on off-price retailers, according to UBS analysts, who upgraded TJX Cos. Inc. and Burlington Stores Inc. shares to neutral from sell. "Tariffs are likely causing significant order cancellations from many full-price retailers, potentially creating opportunities for TJX to buy inventory very inexpensively," UBS analysts led by Jay Sole wrote. UBS raised its price target on TJX to $58 from $41. "The off-price 'flywheel' is effective inventory buys lead to market share gains, which leads to competitor store closures, which then leads to further effective inventory buys," UBS wrote in the Burlington Stores note. UBS raised its price target on Burlington stock to $200 from $121. News that Stage Stores Inc. will convert nearly all of its shops, many of them department stores, to off-price stores sent shares soaring 16.5% in Tuesday trading. Shares of TJX have gained 24.2% for the year to date. Shares of Burlington Stores are up 21.1% for the period. And Stage Stores stock is up nearly 34% for 2019 so far. The S&P 500 index has gained 19.7% for 2019 to date.

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    Edited Transcript of TJX earnings conference call or presentation 20-Aug-19 3:00pm GMT

    Q2 2020 TJX Companies Inc Earnings Call

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  • 15 Retail Survivors to Buy for the Long Run
    InvestorPlace

    15 Retail Survivors to Buy for the Long Run

    One of the biggest themes of the 2010's was the secular consumption pivot from physical commerce to digital commerce. As that pivot played out, two things happened. First, many physical retailers were slow to adapt, and as such, got left in the dust. Second, many new e-commerce players came into the scene, and stole share from traditional physical retailers.The result? Retailers have broadly seen their revenues and profits decline over the past several years, and retail stocks have consequently been in sell-off mode. The SPDR S&P Retail ETF (NYSEARCA:XRT) is down more than 10% over the past five years, versus a 40%-plus gain for the S&P 500.But, there is a light at the end of the tunnel. Specifically, over the past five years, certain physical retailers have not been slow to adapt to the digital shift. Instead, they adapted quickly, and have created formidable and highly defensible omni-channel retail businesses. As opposed to dropping, revenues and profits at these retailers have consequently risen over the past five years. So have their stocks.InvestorPlace - Stock Market News, Stock Advice & Trading TipsI call this group of outstanding retail stocks, "Retail Survivors." * 7 Tech Industry Dividend Stocks for Growth and Income These Retail Survivors are long-term winning investments. Each and every one of them has shown an impressive ability to navigate around the retail world's biggest disruption over the past 50-plus years, and in so doing, has proven that they offer consumers a secular value prop which should endure for the foreseeable future.As such, these retailers project to keep growing revenues and profits at a steady pace over the next several years. As they do, their stocks should head higher, too.Without further ado, let's take a look at a list of 15 Retail Survivors to buy for the long run. Retail Stocks to Buy for the Long Run: Target (TGT)Source: Robert Gregory Griffeth / Shutterstock.com % Gain Over Past 5 Years: 77%One of the headline Retail Survivors is big box retailer Target (NYSE:TGT). The bull thesis here is very simple. There are Target stores everywhere, and they sell everything from groceries to cosmetics to clothes. They also sell those goods at very reasonable prices. Consumers have always loved this value prop of all-in-one convenience, close proximity, and low prices.Target has significantly improved that value prop over the past several years by: 1) improving the in-store shopping experience by refreshing physical stores, and 2) building out an omni-channel business which morphs the best of digital and physical channels to optimize consumer convenience. As Target has done this, the company fired off decade-best sales and traffic growth metrics over the past several quarters.This robust out-performance will continue because Target has found a winning omni-channel strategy which optimizes the customer shopping experience. As this robust performance persists, Target's revenues and profits will march higher, and so will TGT stock. Walmart (WMT)Source: Sundry Photography / Shutterstock.com % Gain Over Past 5 Years: 50%The other headline Retail Survivor on this list is the world's largest retailer, Walmart (NYSE:WMT). The secular bull thesis for WMT stock is almost identical to the one for TGT stock.Walmart has always been loved for its low prices and high convenience. That love was challenged by e-commerce threats, but only temporarily. In response to the e-commerce threat, Walmart improved its physical shopping experience, expanded its digital business, and built out numerous omni-channel capabilities. * 10 Companies Using AI to Grow All of those actions dramatically improved Walmart's value prop by bringing prices even lower (think free shipping) and pushing convenience even higher (think buy-online, pick-up-in-store). As Walmart's value prop has improved, sales and profits have run higher, as has WMT stock. This dynamic will persist for the foreseeable future, mostly because Walmart's current strategy of building out omni-channel capabilities is a winning one -- and one that will keep Walmart atop the retail food chain for a lot longer. Five Below (FIVE)Source: Jonathan Weiss / Shutterstock.com % Gain Over Past 5 Years: 183%One of the smaller retailers on this list, Five Below (NASDAQ:FIVE) is nonetheless a Retail Survivor with a ton of long term growth firepower.Five Below is a discount retailer which focuses on selling trendy items -- like selfie-sticks and spinners -- for $5 or less. This off-price, on-trend strategy has been a winning one, since it has ensured that consumers keep coming back to the stores to find the latest and greatest gadgets or toys at bargain prices. Consequently, Five Below has fired off consistently positive comparable sales growth for the past several years.At the same time, Five Below is rapidly expanding its relatively small real estate footprint, and the store base has grown at a 20%-plus rate for the past several years. That has powered 20%-plus revenue growth, which on top of stable margins, has powered 20%-plus profit growth. That magnitude of profit growth is unheard of in the retail world, and as such, FIVE stock is up a whopping 183% over the past five years.Over the next several years, Five Below will continue to grow profits at a 20%-plus pace, mostly because the company is still in the early stages of huge national expansion and because the company's off-price, on-trend strategy should support positive comps for the foreseeable future. This 20%-plus profit growth trajectory should push FIVE stock materially higher in the long run. TJX Companies (TJX)Source: Shutterstock % Gain Over Past 5 Years: 80%One of the winning retailing strategies in the 2010s has been off-price retailing, since consumers always love low prices. Another winning retailing strategy has been off-mall retailing, since consumers simply aren't going to the mall that much anymore.In the intersection of these two winning retailing strategies is TJX Companies (NYSE:TJX). TJX owns a portfolio of off-price, off-mall department stores across the apparel retail and home furnishings spaces which have, for the most part, reported consistently positive comparable sales growth for the past several years. Alongside those positive comps, revenues and profits have marched higher, as has TJX stock (up about 80% over the past five years). * 10 Marijuana Stocks That Could See 100% Gains, If Not More This dynamic will persist because TJX's big drivers (off-price and off-mall) are secular drivers which should endure for the foreseeable future. As they do, positive comps, healthy revenue growth, and healthy profit growth will all remain the norm. So long as those remain the norm, TJX stock will grind higher. Ross Stores (ROST)Source: Andriy Blokhin / Shutterstock.com % Gain Over Past 5 Years: 172%In the same way that the bull thesis on Walmart runs parallel to the bull thesis on Target, the bull thesis on Ross Stores (NASDAQ:ROST) runs parallel to the bull thesis on TJX.That's because -- much like TJX -- Ross Stores owns a portfolio of off-price, off-mall department stores across the apparel retail and home furnishings spaces, the sum of which have largely comped positive over the past several years and shrugged off e-commerce competition. Those stores will continue to do very well for the foreseeable future, mostly because the growth drivers here (off-price and off-mall) are secular in nature and will survive most competitive threats.As those stores continue to do well over the next several years, Ross Stores' revenues, profits, and stock will all march higher. Costco (COST)Source: Helen89 / Shutterstock.com % Gain Over Past 5 Years: 144%Warehouse retailer Costco (NASDAQ:COST) checks off every box you'd want checked off for a Retail Survivor.Loyal shopper base? Check. You have to a be a member of Costco to shop at Costco, and Costco memberships cost $60 to $120 a year, so members are naturally inclined to shop at and be loyal to Costco. Unique value prop? Check. Costco is the bulk shopping king, and no one else in the industry really challenges them in the discount bulk game.Low prices? Check. Costco is up there with Walmart in terms of having the lowest prices in the retail game. Second-to-none convenience? Check. You can find essentially anything and everything at a Costco warehouse. * 10 Marijuana Stocks to Ride High on the Farm Bill Because Costco checks off all those boxes, Costco has both: 1) reported positive sales and profit growth over the past several years, and 2) will continue to do so for the foreseeable future. That consistent growth has powered a 144% gain in COST stock over the past five years. It will power a similarly large gain over the next five years, too. Dollar General (DG)Source: Jonathan Weiss / Shutterstock.com % Gain Over Past 5 Years: 118%Pretty much all of the dollar stores are Retail Survivors because of their focus on low price, and one of the two public dollar store companies is Dollar General (NYSE:DG).As mentioned earlier, consumers are always drawn to low prices, regardless of the retail or economic backdrop. Dollar General's value prop is centered entirely on low prices. Thus, logic says that consumers will forever be attracted to Dollar General's low prices, and therefore, forever attracted to Dollar General.It also helps that Dollar General's core demographic is way different than the demographics at other low-cost retailers, like Costco. Costco dominates the six-figure salary crowd. Dollar General dominates the under $50,000 salary crowd. As such, Dollar General is the low price king at the lower-end of the income spectrum.Zooming out, there will forever be shoppers at the lower-end of the income spectrum. Those shoppers will also forever be attracted to Dollar General's low prices. Therefore, for the foreseeable future, Dollar General stores will be crowded, sales and profits will move higher, and DG stock will shoot higher, too. Dollar Tree (DLTR)Source: Shutterstock % Gain Over Past 5 Years: 82%The other dollar store stock that is a Retail Survivor is Dollar Tree (NASDAQ:DLTR).I might as well just copy and paste the Dollar General section here, and replace "Dollar General" with "Dollar Tree." The bull theses on the two are that similar.Dollar Tree dominates the under $50,000 salary crowd. There will forever be consumers on that end of the income spectrum. Those consumers will forever be attracted to Dollar Tree's low prices. As such, Dollar Tree projects to continue to grow sales and profits at a steady pace over the next several years. * 7 Stocks the Insiders Are Buying on Sale Over the past several years, that growth has powered an 82% gain in DG stock. It should produce a similarly large gain over the next few years, too. Home Depot (HD)Source: Jonathan Weiss / Shutterstock.com % Gain Over Past 5 Years: 134%One industry that hasn't been disrupted by e-commerce and which has instead proceeded to fire on all cylinders over the past few years is the home improvement retail segment. At the top of that segment is Home Depot (NYSE:HD).The bull thesis is pretty simple. The e-commerce world cannot replicate the home improvement retail model. Home improvement shopping is a see-and-feel process -- most consumers need to see the exact replacement valve they are buying, or feel the carpet they are installing. It isn't as easy as going online, clicking two buttons, and having a product arrive on your doorstep. Nor will it ever be that simple.Because of this, no one has been able to step on Home Depot's turf yet, and they won't anytime soon. The steady positive comps, revenue growth, and profit growth that Home Depot has reported over the past few years will persist over the next few years. That means HD stock -- which is up 134% over the past five years -- will stay in rally mode for the foreseeable future. Lowe's (LOW)% Gain Over Past 5 Years: 104%If general retail, you have Walmart and Target as the one-two punch of Retail Survivors. In discount apparel retail, you have TJX and Ross Stores. On the dollar store front, you have Dollar General and Dollar Tree. And, on the home improvement front, you have Home Depot and Lowe's (NYSE:LOW).Copy and paste the Home Depot thesis for Lowe's. Home improvement shopping is not easily replicated online, nor will it ever be easily replicated online. Thus, the e-commerce disruption which has spread throughout retail, has yet to really impact the home improvement space. Consequently, both Home Depot and Lowe's have reported strong numbers over the past several years.Home Depot has been always one step ahead of Lowe's, and their numbers have consistently been slightly better -- hence HD stock's 134% gain over the past five years, to LOW stock's 104% gain. But, for the first time in a long time, Lowe's is actually out-comping Home Depot -- a sign that Lowe's may finally be ready to "catch up" to Home Depot. * 10 Monthly Dividend Stocks to Buy to Pay the Bills Thus, LOW stock looks good both near- and long-term. Best Buy (BBY)Source: BobNoah / Shutterstock.com % Gain Over Past 5 Years: 115%The turnaround retail story of the decade belongs to consumer electronics retailer Best Buy (NYSE:BBY).At the beginning of the decade, it didn't look like Best Buy was going to make it. And, by "going to make it," I mean that it looked like Best Buy was headed for the retail graveyard, pushed out of the consumer electronics retail space it dominated by fresh e-commerce platforms which offered lower prices and higher convenience.But, Best Buy has since adapted to the e-commerce trend in a big way. They lowered prices. They upped convenience. They've doubled down on in-store offerings, such as having employees help you understand various different products -- something which online retailers cannot replicate. They've also rapidly built out their online and omni-channel retail businesses to be as big as everyone else's in this space.Best Buy has navigated through the turbulent retail times of the past decade, and now once again sits firmly atop the consumer electronics space. Comps are positive. Margins are stable. Profits are moving higher. So is the stock -- and all of this will persist for the next several years, given Best Buy's offline advantages relative to its online competition (namely, in-store help). Restoration Hardware (RH)Source: Shutterstock % Gain Over Past 5 Years: 70%One retail segment which has been slow to the e-commerce trend is the furniture market, and that has been to the advantage of high-end furniture retailer Restoration Hardware (NYSE:RH).E-retail sales account for about 10% of all retail sales. But, across different verticals, the e-penetration rate varies dramatically. In verticals such as consumer electronics and apparel, the e-penetration rate hovers around 30%. In the home goods market, however, the e-penetration rate is below 15%.To be sure, that low penetration represents an opportunity for up-and-coming furniture e-retailers, like Wayfair (NYSE:W) -- I actually pulled those stats from a Wayfair investor deck. It's also representative of the fact that consumers like to do their home goods shopping in-store, where they can touch, feel, and test out products that often can cost thousands of dollars. Sure, Wayfair might eat alive the lower-end of this market -- touching and feeling aren't that important for a $300 mirror -- but RH will continue to dominate the high-end of this market. Touching and feeling are super important for a $3,000 couch. * 7 High-Yielding Dividend Stocks to Buy for the Next Decade Because of this, RH has and will continue to report largely favorable results, defined by positive revenue and profit growth. That growth has led to a 70% gain in RH stock over the past five years. I wouldn't be surprised to see RH stock rise another 50%-plus over the next five years, too. Tractor Supply (TSCO)% Gain Over Past 5 Years: 51%One the under-the-radar Retail Survivor which has rallied big over the past five years and which looks ready to run higher over the next five years is Tractor Supply (NASDAQ:TSCO).Tractor Supply is the rural America's go-to retailer for farm life products. Importantly, they sell the sort of stuff which Walmart and Target either don't sell, or aren't very good at selling. Tractor Supply's stores are also all located in rural areas -- where, sometimes, the nearest Walmart or Target may be a 30 minute (or more) drive away.Because of this, Tractor Supply has sustained dominance in rural America for a long time. They will sustain that dominance for a lot longer, too. So long as they do, TSCO stock should continue to grind higher with the U.S. rural economy. Floor & Decor (FND)Source: Shutterstock % Gain Over Past 5 Years: 120% (from the 2017 IPO price)Need to re-do your floors? Bathroom remodel coming soon? Looking to re-tile the kitchen? Install a new back splash?If you've done any of those things over the past few years, you know that turning to an e-commerce platform to "get the job done" is inconvenient, and arguably impossible. Instead, you turn to a home improvement retailer to find the product, and then find someone to do the job (or you do it yourself … depending on the size of the project).Home Depot wins a lot of these home project building material and labor sales. So does Lowe's. But, Floor & Decor (NYSE:FND) is a solid third player in this market that is more than holding its own (mid single digit comps) and rapidly expanding reach (nearly 20% sales growth last quarter), mostly because the company often offers a wider selection than Home Depot and Lowe's, and also often features lower prices. * 10 Stocks to Own Through a Global Recession This market should continue to grow with the housing market over the next several years. Floor & Decor should grows its share of this market. Thus, this company projects as a share gainer in a healthy growth market -- a combination which ultimately paves the path for FND stock to rise over the next few years. Amazon (AMZN)Source: BigTunaOnline / Shutterstock.com % Gain Over Past 5 Years: 432%Last, but not least, on this list of Retail Survivors is e-retail giant Amazon (NASDAQ:AMZN).It may seem weird to include Amazon on this list. After all, Amazon is the face of the e-commerce disruption which has killed parts of the physical retail segment over the past several years. But, I'm including Amazon not because of its e-commerce business; rather, because of its still young but rapidly-expanding offline retail business.Amazon is making a big offline retail push. They acquired Whole Foods, are partnering up with other retailers to turn them into Amazon fulfillment centers, and are looking to rapidly expand their convenience store business. In so doing, Amazon is not just looking to sustain dominance in the online retail world -- they are simultaneously looking to replicate that dominance in the offline retail world.No one knows whether or not these offline retail efforts will be successful. But, they tremendously expand the company's addressable market and long term opportunity -- and if successful, offline retail could turn into a multi-billion dollar business for Amazon.Overall, then, Amazon stock is unequivocally a high-quality retail stock you want to own for the long run. Contrary to popular belief, this growth story may just be getting started.As of this writing, Luke Lango was long TGT, FIVE, TJX, ROST, DG, LOW, BBY, W, and AMZN. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 7 Tech Industry Dividend Stocks for Growth and Income * 7 Stocks the Insiders Are Buying on Sale * 7 of the Worst Stocks on Wall Street The post 15 Retail Survivors to Buy for the Long Run appeared first on InvestorPlace.

  • Benzinga

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    Motley Fool

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    MarketWatch

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  • 8 SHEconomy Stocks Morgan Stanley Says to Buy
    InvestorPlace

    8 SHEconomy Stocks Morgan Stanley Says to Buy

    Morgan Stanley put out an interesting note in recent days which broadly outlined a handful of stocks to buy given their robust exposure to SHEconomy tailwinds.If you had to do a double-take there, don't worry. SHEconomy is not a commonly used term in the financial world, or any world for that matter. But, it is a term that you should get comfortable with, and quickly. Understanding the SHEconomy could help you pick winning stocks for the next several years.Broadly speaking, the SHEconomy is the part of the U.S. economy that is driven by women (hence the "SHE"). Morgan Stanley argues that this part of the economy is booming, and driving much more economic growth than the part driven by men. InvestorPlace - Stock Market News, Stock Advice & Trading TipsThey are right. The data here is indisputable (sourced from here and here). There are three big factors at play here: Click to Enlarge * Single women are taking over. The number of single women in the U.S. (never married, divorced or widowed) has grown at a 1.6% compounded annual growth rate since 1990. Single women as a percentage of the total U.S. population, ages 16 and up, has risen from ~23% in the 1990s, to ~24% in the 2000s, to ~25% in the 2010s. * The women workforce is expanding. The number of working women in America, ages 16 and up, has grown at a 1.3% CAGR since 1990, while as a percentage of the total workforce, women have gone from ~43% representation in the 1990s, to ~44% in the 2000s, to ~44.5% in the 2010s. Click to Enlarge * Women's purchasing power is growing. Weekly average earnings for women in the U.S. have grown at a 3% CAGR since 1990 (versus 2.5% for men), while women have gone from earning 30% less than men in the 1990s, to ~25% less in the 2000s, to ~22.5% less in the 2010s.In other words, these are three secular demographic trends that have been in play for nearly three decades. They will remain in play for the next several decades, too, given current societal constructs pushing towards greater gender equality and female empowerment. Click to EnlargeAs such, the SHEconomy will continue to be the "growth" part of the U.S. economy for the foreseeable future, and will provide meaningful tailwinds for companies that female consumers love. * 10 Marijuana Stocks That Could See 100% Gains, If Not More With that in mind, here's a list of eight SHEconomy stocks to buy to play this demographic mega-trend, according to Morgan Stanley. Lululemon (LULU)Source: Richard Frazier / Shutterstock.com One of Morgan Stanley's top SHEconomy stocks to buy is Lululemon (NASDAQ:LULU), and I couldn't agree more with this pick.Anyone who knows the athletic apparel market will tell you that women everywhere are obsessed with Lululemon. Why? It's a fashion statement item in the athletic apparel space. Basically, it's that brand in the athletic apparel space that is the perfect combination of expensive and superior quality to where if you wear it, you're cool.Don't believe me? Believe Piper Jaffray's bi-annual Taking Stock With Teens Survey, which has consistently found over the past several years that Lululemon is one of the -- and often, the single most -- in-demand clothing brand among young female consumers. Or, better yet, believe Lululemon's comparable sales growth rates, which above consistently north of 10% for the past several quarters now.In other words, Lululemon is one of the SHEconomy's most-beloved brands, and the numbers support this. SHEconomy tailwinds should continue to propel Lululemon's revenues and profits higher over the next several years, which should in turn lead to big gains for LULU stock. Nike (NKE)Source: Shutterstock Another one of Morgan Stanley's top SHEconomy picks that I 100% agree with is Nike (NYSE:NKE).Sure, Lululemon is the coolest athletic apparel brand for women. But, Nike is a close second, and Nike is often way more affordable and accessible. Plus, Nike dominates in the athletic performance market, including in the ultra-valuable women's soccer and basketball markets where Lululemon has no presence.More than being a popular brand among women, Nike is a very smart company that understands just how quickly the women's athletic apparel market is growing. That's why they are doubling down on the women's market. * 11 Stocks Under $10 to Buy Now In other words, Nike is not just naturally levered to benefit from SHEconomy expansion, but will doubly benefit from said expansion because management is focused on optimizing the women's opportunity. This combination sets the company up nicely for big revenue and profit growth over the next several years, the sum of which should power NKE stock higher. Ross Stores (ROST)Source: Andriy Blokhin / Shutterstock.com Morgan Stanley thinks the SHEconomy will create sizable tailwinds for discount retailers, and in that group, it names Ross Stores (NASDAQ:ROST) as one of its favorite stocks.I also fully agree with this pick. All consumers love a good discount. Women consumers are no different. Whether they are looking for a last minute dress, want to upgrade their wardrobe on a budget, or are looking for cute, small house decorations, female consumers are constantly finding reasons to visit Ross Stores.The bull thesis on ROST, though, is that this isn't just a girl thing. Guys love Ross, too, whether it be for a last-minute shirt, new shoes or new ties, they also are constantly finding reasons to visit Ross Stores.That's why -- amid the turbulent retail environment that has persisted for most of this decade -- Ross Stores has reported largely positive comparable sales growth with healthy margins and strong profit growth. In response, ROST stock has risen 800% -- yes, 800% -- over the past 10 years.This trend of operational and stock price out-performance will persist. As such, not only is ROST stock a great SHEconomy stock to buy, but it's also a great retail stock to buy. TJX Companies (TJX)Source: Shutterstock In the discount sector, Morgan Stanley thinks that TJX Companies (NYSE:TJX) will similarly benefit from SHEconomy tailwinds over the next several years, and I again fully agree.The bull thesis here is very similar to the bull thesis on ROST. All consumers -- female and male -- love discounts, and are constantly finding excuses to shuffle their way into discount stores like TJX and ROST. On the SHEconomy side, though, TJX has a bigger home furnishings presence than Ross Stores, and this larger home furnishings presence more broadly exposes it to SHEconomy tailwinds over the next several years.So, while I like both ROST and TJX as SHEconomy stocks to buy over the next several years, I like TJX slightly better for its broader home furnishings exposure. * The 7 Best Long-Term Stocks to Buy for 2019 and Beyond Much like ROST, TJX has reported largely positive comparable sales growth for several years, alongside healthy margins and big profit growth. This has led to strong stock price performance, with TJX stock up over 500% over the past decade. All of these dynamics will persist -- big revenue growth, big profit growth and big share price gains -- meaning TJX stock is a great stock to buy and hold for the long run. Ulta (ULTA)Source: Shutterstock What would this list be without including beauty retail giant Ulta (NASDAQ:ULTA)?Perhaps one of the more obvious choices on this list, Ulta is naturally set to benefit from SHEconomy tailwinds because what they sell -- cosmetics -- is exactly what women spend a ton of money on. Indeed, according to a Groupon survey, women spend about 25% more than men on beauty products and services.Also helping Ulta is the fact that an overwhelming majority of its consumers skew young, meaning that these are the consumers who are going to be earning incomes (and spending money) for a lot longer. Ulta seems supported by multiple favorable demographic trends, all of which seem to have long runways.Given these circumstances, Ulta looks positioned to grow revenue and profits at a fairly robust rate for the foreseeable future. At 25-times forward earnings, ULTA stock is priced for some of this growth -- but not all of it. As such, this stock has compelling multi-year upside from current levels. Chipotle (CMG)Source: Shutterstock Morgan Stanley included two restaurant stocks in its list of SHEconomy stocks to buy. The first of those restaurant stocks is Chipotle (NYSE:CMG).I get the thesis here. Consumers are increasingly obsessed with eating healthy, especially female consumers. Chipotle dominates in the restaurant overlap of healthy and affordable. As such, the company has ample exposure to SHEconomy tailwinds over the next few years and those tailwinds -- coupled with other tailwinds, like digital business expansion, new menu innovations and unique marketing campaigns -- should drive robust revenue and profit growth, the sum of which should propel CMG stock higher.That all makes sense. But, that thesis misses the biggest point about CMG stock: it is the most richly valued restaurant stock out there. The stock trades at over 60x forward earnings. That's right. With CMG stock, you have a restaurant stock trading at more than three times the S&P 500 index forward earnings multiple.Sure, bulls will argue that the premium valuation is warranted by big profit growth potential, which is powered by strong comps and a huge recovery in margins. I understand that. I also understand that analysts are modeling for ~20% EPS growth in the long run and that lines up with my modeling, too. A 60x forward earnings multiple for about 20% EPS growth just seems like too much. * 7 Internet of Things Stocks to Buy Now As such, while I get the qualitative SHEconomy bull thesis here, I don't think the numbers add up. Starbucks (SBUX)Source: Natee Meepian / Shutterstock.com The second SHEconomy restaurant stock Morgan Stanley recommends to buy is Starbucks (NASDAQ:SBUX). But, much like CMG stock, I don't agree with a "Buy" rating on SBUX stock.Here's the thing with Starbucks: They are caught between a rock and a hard place long term. Right now, they dominate the retail coffee game, and they do so at high prices. That's rare. Normally, consumer-facing markets have the market share leaders (which have big market shares because of their low prices) and the premium players (which have small market shares because of their high prices). Think groceries, with Kroger (NYSE:KR) versus Whole Foods. Or think fast food, with McDonald's (NYSE:MCD) versus Shake Shack (NYSE:SHAK).The coffee retail market is an exception to this trend. For now. Over time, it will start to look like all those other markets. Indie coffee shops will enter at premium price points and dominate the high-end of the market. Fast casual chains like McDonald's will expand their breakfast offerings and dominate the low-end of the market. In that world, where is Starbucks? Somewhere in the middle -- and I'm not convinced the middle ground will be as big as everyone seems to think it will be.As such, the current 35-times forward earnings multiple on SBUX stock seems way too high to me. I don't see this company as much more than a 10-15% profit grower in the long run. That's pretty much the market-average EPS growth rate, and the market trades at 15x, not 35x, forward earnings. Tesla (TSLA)Source: Vitaliy Karimov / Shutterstock.com Last, but not least, on Morgan Stanley's list of SHEconomy picks is premium electric vehicle manufacturer Tesla (NASDAQ:TSLA).I agree with this pick. But not for the SHEconomy demographic tailwinds. Rather, for the Generation Z demographic tailwinds. In the Generation Z demographic, the most talked about, popular, and relevant car brand is Tesla -- and it's not close. According to TotalSocial data, teens are talking about car brands less and less on social media, with one notable exception -- Tesla, whose daily social mentions rose more than 100% from 2013 to 2018.Tesla is the car brand of choice for most young consumers. That's important, because those young consumers are in the process of growing up. Soon, they'll be earning steady incomes, which will give them enough purchasing power to buy their own car. When they do that, chances are pretty high they will buy a Tesla, given their infatuation with the brand relative to other auto brands. * 7 Retail Stocks to Buy on the Dip Net net, Tesla seems poised to benefit from demographic tailwinds which will increase the company's market share in the auto market dramatically. As that happens, revenues, profits, and the stock price will all move higher in the long run.As of this writing, Luke Lango was long LULU, NKE, TJX, KR, MCD and TSLA. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 10 Marijuana Stocks That Could See 100% Gains, If Not More * 11 Stocks Under $10 to Buy Now * 6 China Stocks to Buy on the Dip The post 8 SHEconomy Stocks Morgan Stanley Says to Buy appeared first on InvestorPlace.

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